7 Effective Ways to do Off-Page Optimization

Off-Page Optimization is a very important part of SEO. There are a number of ways to do off-page optimization. It requires more time and more hard work. But thing is that you should apply your efforts to right way.

See Also: How to do on-page optimization for free

What is Off-Page Optimization?

It is an important question. Off-Page optimizations mean you are marketing your links or blog over the internet. If you have more incoming links, your blog would get more traffic. And by doing this practice you will see a huge increase in reputation of your blog.

This time I want to share my best 7 effective ways to do off-page optimization.

do off-page optimization

#1 Submitting Your Sitemap to Search Engines

You cannot ignore this part of off-page optimization. No blog/website can survive for long time if sitemap of that blog/website is not submitted in search engines. You can create sitemap of your blog manually. But it requires some technical coding. There are also many websites offering free sitemap generation.

After creating sitemap you should submit it to search engines. The main search engines are Google, Bing and Yahoo. You must submit your sitemap to Google, Bing and Yahoo.

#2 Do Off-Page Optimization by Commenting

Commenting is also a part of off-page optimization. But it requires some extra care and time. You would be asked how commenting can be a part of off-page optimization. It can be, when you are commenting on websites that are relevant to the subject or niche of your website.

#3 Submitting Website to Directories

It is an old way to do off-page optimization. As someone says “old is gold”. It is correct. But people talking website submission is nearly dead. But it is not true. Directory submission is still effective way to do off-page optimization. You all need to be careful selection of category you are going to choose.

After successful submission your website can get a huge traffic from those directories. Some of big directories are DMOZ, Zoominfo, One Mission, and Yahoo Directory. There are also a number of directories offering paid listing to do off-page optimization.

#4 Forum Posting

Forum posting is also best way to do off-page optimization. You can join forums and add your website links in profile area. While forum discussion try to drive traffic to your blog/website. I want to share my list of best dofollow forum with you.

#5 Submit Articles to Article Directories

If you have some extra time then write your unique articles and submit to article directories. Article directories are very popular to get traffic from. There are a number of free article directories. Among them Ezine and Article Base are good one.

#6 Get Traffic from Question and Answer Sites

Question and Answer sites are closely related to forums. But Q & A is being used especially for finding answers for different questions. You can do off-page optimization using these sites. You all need to choose relevant category and give answers to questions with links to your blog/website.

#7 Social Bookmarking

After publishing your article you must submit your link to popular social bookmarking site. These sites are extra beneficial for your off-page optimization. But remember you should select appropriate tag while submitting your links to social media sites. You can do off-page optimization on famous bookmarking websites like Digg, Delicious, StumbleUpon, Propeller, etc

Extra But Regular Efforts

These are most common ways to do off-page optimization. There are some more practices you can do for off-page optimization. Like making videos, sharing images, giving classified ads, joining online communities, joining groups on Facebook etc

By Mobashhir

I am founder, designer and author of How To Words. I am SEO expert. My areas of interest are blogging, web designing, web development, online marketing, techology reviews and social media.

24 replies on “7 Effective Ways to do Off-Page Optimization”

Awesome Post bro… You mentioned every step to get best SEO rank
Thanks alot

Zeeshan Ahmed

I do follow all of these steps except Directory submission…These days Directories have lost their quality and most of them are full of spam things…I do agree with you that We must do Directory submission but only to selected and reputed directories like Dmoz etc…:)

Well, some good sources here. I’m following some of them and did not get much time for some others.

I wonder if directory submission are still valuable for search engine optimization. Similarly, I doubt with article directories too.

Hi Suresh,

Many people doubt on these two directory submissions. This is just because of spammers misused them a lot. But still if you submit details by selecting proper category then we could get better results. But delayed…

Tagging on bookmarking sites makes a big difference Mubashir.

Take a second to optimize and drive targeted traffic to your posts; tag your bookmark and write a short but detailed description to do a better job optimizing.

A few steps taken each day can make a world of difference.


Hi Ryan,

When I start sharing my links on bookmarking sites, I was not using proper tags. Later when I try to add some proper tagging closely relevant to my topic then I feel a big positive change in traffic. But slowly.

Good post!

Yes, as Suresh told, I don’t think the directory and article submission are not that much effective in off page SEO. Am not doing it too.

Anyway, thanks for sharing some useful stuffs for the bloggers 🙂

Unique and awesome points here!

Off-Page optimization is very important

Getting Dofollow and High Quality Backlinks is the best off-*optimization process you can do for your blog!

thanks for sharing!

Hi Charan
Yes it toughest. That’s why SEO experts charge a lot of money for SEO. But if we work consistently and honestly then we could save a lot and can get a lot experience.

Blog commenting has been my most engaged Off page SEO method of promoting my blog, not only will you earn traffic but backlinks too. I comment on especially blogs that have CommentLuv plugin. Forum comenting and answering on Q and A sites are also great i personally use Replyz and its been great.

Well Nwosu,

These are most common practice these days. But in Q n A case, many of bloggers are not taking it serious. Its is nice source of incoming links bloggers.

Search Engine Optimisation is one of the most important part of the blog. i already working with most them.
Anyways thank’s for sharing tips. it will help many newbie bloggers.

Hey Bro,
I found some valid points but have one question regarding article directory do they still worth as many sites been affected bcoz of Google update would like to have your comment presently i have stopped this method

Hi shameem,

I don’t think so Article directory can hit your reputation or Google can penalize on this. Its a part of blogging. People getting link back to their blogs. But again this will required a lot time to write separate articles.

Well after sharing my thoughts 60 percent of commentators respond me directory submission and article submission nearly dead. 🙁

So we have a great alternative.
We can write article as guest posts on popular blogs. 🙂

Right . You have covered all most every tactics of off page optimization . These all will help to get better backlinks . And if you want to rank faster social bookmarking may do that . But You missed blog commenting and guest posting . Google love blog links . By doing that you may also deliver traffic

Hi Amrish,
I have added Blog Commenting in post. May be you missed. 😛
Yes you are right Guest Posting is also a way to do off-page optimization. Thanks to remind me. 🙂

Mubashir doing a good job Bro.. Keep it Up..
Bro one request that why don’t you put some post about some dofollow blogs? so I can easily navigate for baclinks for my blog or website 🙂

Hello Mubashir, this is some great information. I’m sure a lot of bloggers and site owners don’t even realize or even think about off-page SEO techniques and strategies. You would think things like XML sitemaps and blog commenting would be no brainers, but a lot of people still don’t see the value. There is also a group of folks that decry social bookmarking as being spammy, but I disagree. Thanks for sharing your thoughts and insights here and keep up the great work!

ASSALAM O ALAIKUM Mubashir I wanna ask something I started my website 2 weeks before and I am making backlinks by commenting and other sources you explained but here in SEO Quake do not showing any backlinks like L and LD of my website that is showing of others site but not mine whats reason ?? My site is new therefore that is not showing ??

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